17³Ô¹ÏÍø

Dave made the leap to 17³Ô¹ÏÍø following a lustrous career at the Tribune company, as well as tours at the LA Times and Denver Newspaper Agency. In his 10 years at the helm, he has grown 17³Ô¹ÏÍø business exponentially, shepherded a management buyback to take the company private, and spearheaded its diversification and capability evolution”

Melony has been with 17³Ô¹ÏÍø for over 15 years.  In her current role, her responsibilities include strategic development of the Client Services organization, developing successful client relationships at the levels that matter, and delivering forward thinking marketing strategies that meet the needs of advertisers. Melony stewards investment strategies across traditional and emerging marketing channels to engage customers, build brand equity and maximize client returns.”

A 25 year veteran of leading accounts such as Airbnb, Kellogg and Allstate as President at Starcom, Rob joins 17³Ô¹ÏÍø in the newly created CCO role. He is ultimately responsible for delivering superior results and service for all US clients, across all media”

As Chief Financial Officer Dawn plays a key role in the strategic direction of 17³Ô¹ÏÍø, leading Finance and Human Resources. In addition to Operational leadership, she has extensive history working in the marketing and advertising industry.”

Mari has served various research, data, analytics, technology and audience strategy roles over the past 15+ years, leading analytics teams across Publicis and WPP and United Airlines. She has experience across some of the largest advertisers in the world, including Coca-Cola, Discover Financial, Walgreens, Bank of America and Whirlpool. Mari will be leading data strategy and innovation for 17³Ô¹ÏÍø, helping to drive efficient and effective use of data, insights and technology in service of meeting our client’s marketing and business objectives.

A 20 year industry veteran, Candi has worked on accounts spanning local, regional and national brands.  She also has worked extensively partnering with top media agencies in the US.  At 17³Ô¹ÏÍø, Candi is responsible for delivering the highest quality experiences and delivering results for the clients she leads.”

Alison is a seasoned media strategist with 15 years of experience across agency and brand roles. Before joining 17³Ô¹ÏÍø, Alison led brand media and overall strategy at Upwork and previously held key positions at top agencies such as Starcom, Initiative, Mindshare, and Zenith, working with major brands like Verizon Wireless and American Family Insurance. Alison was also a member of the global media team at Indeed, overseeing multichannel media plans for the U.S. and Canada. Alison’s deep client-side expertise brings a valuable perspective to 17³Ô¹ÏÍø, where she oversees key media accounts and contributes to the agency’s strategic growth.

A driving force behind investment strategies across 17³Ô¹ÏÍø’ entire portfolio consisting of retail, national and direct response clients. She is 17³Ô¹ÏÍø’ voice to the marketplace on opportunities, challenges, trends and insights. Bridgit and the Media Investment team are focused on ensuring that the cost paid for media aligns with the value it delivers to our advertisers.”

Paul is an 18+ year veteran of the digital media industry and leads 17³Ô¹ÏÍø’ digital practice. Prior to joining 17³Ô¹ÏÍø, Paul spent his career at Starcom working across multiple Publicis Media agencies including Digitas and Performics where in addition to client work, he led the biddable media capability responsible for developing, scaling, and distributing innovative new products for clients.

Rachel Tierney is an experienced technology leader with 20+ years of experience in Project Management, Process Development and Automation and Technology Leadership.  Since joining 17³Ô¹ÏÍø in 2019 Rachel has focused on helping 17³Ô¹ÏÍø’ technology team work more effectively and more efficiently while at the same time meeting business needs with a high level of quality and innovation.